To improve the exhibition design for Unity Unite at Copenhagen Bella Center, I was tasked with creating an immersive environment using my experience in 3D design and environmental design. Initially, the client had expressed dissatisfaction with previous iterations of the exhibition design, but my expertise in 3D visualisation was essential to address their concerns.
My objective was to develop a cohesive and engaging space for delegates to explore, learn, and relax. To achieve this, I designed an organic village concept that incorporated various exhibitor stands and immersive experiences. Furthermore, the village design allowed for easy navigation and created a welcoming and open environment that fostered community and collaboration.
Leveraging my expertise in 3D design, I brought the organic village concept to life. By incorporating various interactive elements such as virtual reality demos and live demonstrations, I was able to create an engaging environment for delegates. The immersive experiences and natural flow of the design allowed delegates to learn more about Unity and its capabilities while also providing opportunities for networking and relaxation.
My environmental design expertise was also essential in creating a space that felt cohesive and inviting. I arranged the exhibitor stands to feel more like a community rather than separate entities, which created a natural flow throughout the space. Consequently, this design concept helped to create a unique and memorable experience for delegates attending Unity Unite.
In conclusion, my expertise in 3D design, exhibition design, and environmental design played a crucial role in creating an engaging and immersive space for Unity Unite. The organic village concept and natural flow of the design allowed delegates to explore, learn, and relax while fostering a sense of community and collaboration. Ultimately, the 3D visualisation techniques I employed were essential to bringing the concept to life, resulting in a successful exhibition design that met the client’s expectations.
April 6, 2023