As an experienced 3D designer, I have had the opportunity to work with a wide range of alcohol brands over the years. Among them, Peroni has always stood out for its innovative and immersive experiential design, including the House of Peroni, which incorporates mixology, fashion, and music to create a premium experience.
Recently, I had the privilege of working on a project with Peroni that involved bringing their latest global brand to life in various locations and applications. Although festival design was a limited part of the project, I was able to utilize my skills in 3D design, 3D visualization, and 3D animation to create a unique and memorable experience for attendees.
One of the challenges of the project was that the existing visualizer was unable to capture the look and feel of the event. As a result, I took over the project and worked alongside a talented creative director to create a physical environment that would reflect the Peroni brand’s values and vision. We used the latest branding and incorporated mixology, fashion, and music to create an immersive experience that would leave a lasting impression on attendees.
Throughout the project, we were committed to delivering high-quality results. We collaborated closely with Peroni to ensure that our design aligned with their vision, and we worked with vendors and suppliers to ensure that every aspect of the event was of the highest standard.
In the end, the finished product exceeded our client’s expectations, and the event was a resounding success. Although festival design was a limited part of the project, I was able to showcase my skills in 3D design, 3D visualization, and 3D animation to create a unique and memorable experience for attendees.
Overall, it was an incredible experience to work on this project with Peroni and to collaborate with such talented individuals. I look forward to continuing to work with Peroni and other alcohol brands to deliver innovative and immersive experiential designs that leave a lasting impression on attendees.
April 6, 2023