Brief → Concept → Design → Visualise → Deliver → Support
I’m a senior 3D designer who helps creative teams transform ideas into experiences, shaping environments that feel as good as they look. I bridge the gap between concept and execution, ensuring every idea holds its integrity from the first sketch to the final build.
For twenty-four years I’ve worked across architecture, retail, events, and experiential design. My background in 3D animation gave me the insight to explore how light, form, and storytelling work together to make design resonate.
I’ve designed everything from pop-ups and retail activations to exhibitions and brand events, helping agencies and developers translate ideas into tangible environments that audiences immediately connect with.
Along the way, I had the opportunity to contribute to large-scale, once-in-a-lifetime architectural projects including HS2, the London 2012 Olympics, Crossrail, Baku Airport, and King Abdullah Sports City. I worked within larger design and visualisation teams to help develop key environments and visuals for architects, engineers, planners, and interior designers.
Moving between architecture and live experience has given me a broad design vocabulary and an instinct for balance, between creativity and practicality, emotion and structure. That grounding also taught me to think spatially: to understand proportion, light, and flow, and how design decisions shape how people experience space.
Today, I collaborate closely with Creative Directors, designers, and production teams to ensure concepts not only look compelling but can actually be built. I’m at my best bridging the gap between creative intent and technical delivery, helping both sides meet in the middle with clarity and confidence.
My workflow combines design intuition with modern tools such as VR walkthroughs and AI-assisted ideation, using technology to explore possibilities and refine creative direction, never to replace it.
Attention to detail and clear communication are at the heart of everything I do. I value long-term partnerships built on trust, collaboration, and the shared goal of making every project stronger.

I work on a full-day or half-day booking basis, providing senior 3D design and visualisation support to agencies and brands.
Time is reserved in advance to allow focused, uninterrupted design development. This approach gives projects flexibility to evolve without the need for hourly tracking or constant re-scoping.
Projects are typically shaped collaboratively, with priorities refined as work progresses within the booked time. I work best when time is planned and booked ahead, allowing clear focus and momentum.
Fast-moving projects are welcome. Any additional work that sits outside the booked time is always discussed and agreed before proceeding.
Please note: I don’t take on work related to gambling, tobacco, political campaigning, or military/defence projects.
Outside of work, I regularly make time to volunteer, which keeps me grounded.
When I’m not doing that, I’m usually on an adventure – scuba diving, snowboarding, safari, or exploring Europe on my motorbike. I’m also rarely without a camera; photography is a big part of how I experience and document the world.
Having lived in both the US and Norway, I bring a global outlook and an adaptable mindset to every project.